Showcasing Artistic Mastery: Case Study of Jan Wurm
Business
Services
Platforms
The Business
Exploring Daily Life and Contemporary Culture
Jan Wurm is an accomplished artist, educator, and curator who has significantly contributed to contemporary art dialogue. Receiving a BA from UCLA and an M.A.R.C.A. from the Royal College of Art in London, Wurm has developed a keen eye for social patterns and conventions expressed through her drawings, paintings, and artist's books.
With warmth, humor, and energetic line, her work explores daily life to uncover aspects of contemporary culture. Wurm's pieces are part of prestigious collections, including the Los Angeles County Museum of Art and the Fine Arts Museums of San Francisco. In addition to her artistic practice, she has extensively taught and mentored, curated significant exhibitions, and organized art programs, reflecting a deep commitment to fostering artistic communities and documenting contemporary art.
The Challenge
With 90% of the site consisting of images of paintings, drawings, and various artworks, it was crucial for Jan Wurm's Squarespace site to allow users to view the details of these works clearly. However, Squarespace's native lightbox lacked a zoom-in feature, which was a significant drawback for showcasing the intricate details of the artworks.
Jan Wurm previous work
The Solution
The Beyondspace Lightbox Studio plugin provided the necessary functionality to zoom in on images, allowing viewers to appreciate the fine details of Jan's artworks. The sleek design of the zoom-in function complemented the aesthetic of the site, enhancing the overall user experience.
The Transformation
A Clear View of Artistic Details
With the Beyondspace Lightbox Studio plugin in place, users can now closely examine the details of Jan Wurm's artworks, enhancing their appreciation of the pieces. This improvement was crucial for maintaining the site's functionality and ensuring that potential clients and art enthusiasts could fully engage with the artwork.
Comparison with Competitors
An Ideal First Solution
Jan Wurm was fortunate to find Beyondspace Lightbox Studio as the first solution recommended in the Squarespace forum. The plugin worked perfectly, eliminating the need to test other options.
User Experience and Feedback
Seamless Integration and Excellent Support
Integrating the Beyondspace Lightbox Studio plugin into the Squarespace site was straightforward with the help of customer support. The representative responded almost instantly and completed the installation within 30 minutes, making the process quick and hassle-free.
Future Improvements
While satisfied with the current features, Jan Wurm mentioned that it would be nice if the Lightbox color could be customized.
The Takeaway
Empowering Artistic Expression
Jan Wurm's experience with Beyondspace Lightbox Studio highlights the importance of visual presentation for an art-focused website. By addressing the zoom-in feature gap, the plugin significantly improved the user experience, allowing for a deeper appreciation of the artworks. For businesses looking to enhance their visual presentation on Squarespace, Beyondspace Lightbox Studio offers an effective and affordable solution.
Tips for Other Businesses
Until Squarespace figures out a zoom-in feature for the Lightbox, Beyondspace Lightbox Studio is the best and easiest way to solve this problem. It's also very affordable!
